Thursday, February 23, 2012

Google Places vs. Facebook Places

Overview:

This report evaluates the two location-based services from Google and Facebook in terms of their use for marketing purposes by companies in B2C markets that have physical points of sale (referred in the report as "local businesses"). The report is written in a user-friendly (business/ marketing oriented) way and does not require technical knowledge.

Google Inc.: Company Profile and SWOT Analysis

Synopsis

ICD Research's "Google Inc.: Company Profile and SWOT Analysis" contains in depth information and data about the company and its operations. The profile contains a company overview, business description, SWOT analysis, key facts, Competitive benchmarking, information on products and services, financial ratios, details of locations and subsidiaries, plus information on key news events affecting the company.

Google’s FTTH Experiment Could Profoundly Reshape

Google Announces its Fiber-to-the-Home Experiment

On Feb. 10, search-engine giant Google announced it was launching a fiber-to-the-home (FTTH) experiment to connect between 50,000 and 500,000 U.S. residential users with 1 Gbps Internet service. The announcement came as a surprise to many who thought that after Google’s lackluster success in municipal Wi-Fi in the mid-’00s, the Mountain View, Calif., company would never again dabble in access infrastructure. The announcement and its stated aims suggest, however, that if Google’s endeavors are successful, they could profoundly reshape the U.S. wireline landscape in terms of policy, regulation and even industry structure.

Clouded by the Chrome: Google`s Strategy in Cloud Computing. Chrome as Your Next OS.

Executive Summary

Google is pursuing a multi-pronged strategy with the aim of redefining how consumers access online services and applications including mobile applications. This report analyzes the dynamics of Google’s disruptive moves in the world of communication services with a focus on cloud computing. Cloud computing refers to virtualized set of information services offered on-demand and dynamically in a scalable fashion over the Internet. Cloud computing offers an organization the ability to run applications, increase capacity, and add capabilities to its existing IT infrastructure without investing in new infrastructure, training new personnel, and incurring fees for licensing new software. The revenue generation model in cloud computing is primarily based on subscription and pay-per-use. Changes to IT and provisioning of resources are conducted real time in a dynamic and scalable way as a service over the Internet.

Google vs. Incumbent Service Providers

Overview:

Google is making big bets in the areas of wireless handsets and applications. This research provides a qualitative examination behind the series of Google's corporate acquisitions, highlighted by Google's acquisition of Motorola Mobility. In this report, we evaluate the vision and potential for Google acquisitions.

Google Inc.: SWOT Analysis & Company Profile

Synopsis
Business Review’s Google Inc. contains a company overview, key facts, locations and subsidiaries, news and events as well as a SWOT analysis of the company.

Summary
This SWOT Analysis company profile is a crucial resource for industry executives and anyone looking to quickly understand the key information concerning Google Inc.’s business.

Analysis of Google Inc

Google Inc. maintains an index of Websites and other online content, and makes this information freely available to anyone with an Internet connection.

The company’s automated search technology helps people obtain nearly instant access to relevant information from its online index. Google generates revenue primarily by delivering online advertising.

Businesses use its AdWords program to promote their products and services with targeted advertising. In addition, the thousands of third-party Websites that comprise the Google Network use its AdSense program to deliver relevant ads that generate revenue and enhance the user experience.

Google's Chrome OS Takes Devices Anywhere

Google Takes Chrome From App to OS

On July 7, 2009, Google announced that it would release a new operating system for Web applications, called Chrome OS, in the second half of 2010. In a news conference and webcast on Nov. 19, Google Vice President Sundar Pichai gave us our first look at this OS, releasing the source code for much of it under the name Chromium OS. The system Pichai demonstrated is a radical departure from what most of us think of as an OS, because it: ? Centers on a browser-based experience: Unlike Windows, Mac OS X or Linux, Chrome OS has no desktop metaphor. Instead, the primary interface that users see in Chrome OS is the Google Chrome Web browser.

Google Acquisitions and Strategy

Overview:

While advertising remains a core offering and the largest component from a revenue perspective, Google is increasingly focused on innovation and product/application integration to develop new businesses and business models. In addition to their own resources, Google is relying upon an aggressive acquisition strategy to help them expand in different business directions including advertising (improvements), social media, commerce, wireless/mobile, cloud business, and many more.

Google in Mobile 2009

Having created, developed, grown and maintained the world's most popular internet search engine over the last decade, Google has turned its attentions to the mobile market. For the last few years, many of its web services and applications have been making their way to the mobile platform, as the take-up has increased at recession-defying rates for mobile web access and, most notably, for smartphones such as the iPhone and various BlackBerry models.

Google Update: Autumn 2010 Edition

Overview:

The Google Update Report provides timely analysis and projections about Google market prospects, products and applications, product and company integration, current and potential mergers and acquisitions, and more.

Google Update is available separately and is also part of the subscription service: Google Watch

Google Update: May 2010

Overview:

The Google Update Report provides timely analysis and projections about Google market prospects, products and applications, product and company integration, current and potential mergers and acquisitions, and more.

Google Update is available separately and is also part of the subscription service:
Google Watch

Google Update: Summer 2010 Edition

Overview:

The Google Update Report provides timely analysis and projections about Google market prospects, products and applications, product and company integration, current and potential mergers and acquisitions, and more.

Google Update is available separately and is also part of the subscription service: Google Watch

Google Capitalism Emerging

Google has been the most successful Internet company to date, a cash-making machine, dominating the online advertising market. Offering a large variety of online services for free, Google promotes the "do no evil" mantra to portray themselves as a platform, next-generation corporation that can peacefully coexist with and serve the online society. However, Google has accumulated enough market share and portfolio to effectively become an Internet monopoly.

Google's Mobile Advertising Strategy

Overview:

Google's mobile advertising business continues to fuel impressive growth for the online search engine pioneer. The company estimates its mobile advertising revenues will likely generate in excess of $2.5 billion a year and growing. Google generates 97 percent of its $34 billion in annual revenue from selling advertising and new CEO Larry Page promises that mobile advertising, including search and social media, will be a prominent part of its growth strategy.


Google`s Wireless Telecom Strategy

Mobile First- The Next Frontier for Google and Its Impact on the Industry

Executive Summary

Google already sees more search performed using handsets than PCs in developing countries. Since the launch of its Android platform, over two dozen device manufacturers have committed to it. Shipments of Android phones exceed 60,000 devices a day and have doubled over the last quarter.1 Google announced a $750 million acquisition of Admob to further diversify its mobile search portfolio; so when Google’s CEO, Eric Schmidt, asks the question “What next?” the answer is likely to be “To revolutionize the industry”.2 Google’s strategy, as described by Schmidt, is “Mobile First”. Essentially, the firm whose rise to prominence on the Internet has been primarily associated with its powerful search engine and cool branding concepts has now set its eyes on mobile. This report explores what this means for Google, and more importantly, for the industry at large. It addresses Google’s impact on device OEMs, mobile OS platforms, as well as its growing role in the world of mobile communications; and analyzes the company’s strategy both in the software (Android) and hardware (Nexus One) aspects. It offers a comparative chart of Google’s Nexus One versus Apple’s iPhone that illustrates the relative strengths and weaknesses of the two leading products in the smart phone market. It also talks about Microsoft’s newly launched Windows Phone 7 series as the software giant tries to turn around its market share losing streak in mobile OS market.
The Company, whose name represents number one followed by a hundred zeros, has been quietly and rapidly morphing into a global communications behemoth, recently gaining a prominent role in the ever expanding world of wireless communications via Android, Nexus One, and its acquisition of AdMob, a mobile advertising play. Google’s chief objective in the wireless world is to radically change the rules under which wireless services are designed and offered. Fig. 1 is an illustration of how Google is positioning itself in the world of wireless communications.

Google 2010: Markets, Products, Competition, and Acquisitions

Overview:

This research package includes various reports addressing a wide range of topics: Google competition, new Google products, new market areas for Google (such as Google in the Cloud), Google acquisitions, and potential Google acquisitions.

Google Update: April 2010

Overview:

The Google Update Report provides timely analysis and projections about Google market prospects, products and applications, product and company integration, current and potential mergers and acquisitions, and more.


Google is Not a Service Provider

Overview:

This report evaluates the prospect of Google potentially becoming a "service provider" or otherwise operating in the physical layer of telecommunications.

This report also analyzes potential smart moves involving Google and/or its partners including IMS, VoIP with Google Voice, Video, and carrier agnostic platforms.

This publication is also part of the subscription service: Google Watch

Google Stumbles with Nexus One Launch

Google Brings a Compelling Device to Market with Subpar Business Infrastructure

Despite the pomp and size of the 2010 International CES conference in Las Vegas last month, few product announcements could compete with the buzz generated in Mountain View, Calif., by Google's launch of its Nexus One smartphone. With a sharp design and solid build, the Nexus One ranks among the best in the competitive field of advanced OS devices.

Google Buzz

On February 9, 2010, Google, Inc. announced a new service to its existing Gmail service that would permit users additional social networking functionality. Providing functionality in many ways similar to Facebook, Twitter, and other web-based services, Buzz was hyped as a "Killer" of more-established social networking platforms.

Google Update: Winter 2010

Overview:

The Google Update Report provides timely analysis and projections about Google market prospects, products and applications, product and company integration, current and potential mergers and acquisitions, and more.

Google in the Cloud

Overview:

Cloud offerings are here to stay and change the information technology industry. Infrastructure, platform and services as a service (IaaS, PaaS, SaaS) are the core concepts of Computing 2.0, and one of the pioneers in this new market landscape is Google.

Company Financials Google, Inc.

Introduction

The Company Financials offers insights into the financial performance of the company over last five years for about 1000 leading global companies. The datapack covers wealth of financial information relating to income statement, balance sheet, and cash flow statements.

Google's Telecom Strategy- The Impact of Google as a Destructive Force in the Wireless & Broadband Space

This report brings into fore the strategic rationale behind Google’s activities in the broadband space and analyzes them as part of a multi-pronged strategy.

Industries to feel the brunt of Google’s strategy include incumbent carriers—both wireline and wireless, wholesale, wireless backhaul, and media content companies. This report tackles different aspects surrounding the Net Neutrality legislative debates, and explains how Google’s purchase of optical dark fibre is closely associated with these legislative efforts.

What If Google Paid?

Google Is Targeted by Several Telecom Executive Declarations

In recent months, several high-level executives from European incumbent telecom operators have publicly expressed the necessity for Internet content and application providers to share some of their revenue with network operators in order to finance the investment needed in next-generation network wireline and wireless deployment. This question is at the heart of heated debates like network neutrality and next-generation access business models. Recent comments include:

? Didier Lombard, CEO of France Telecom (at the time) at the DigiWorld 2009 summit: ?Today, next-generation networks require colossal investments; as a consequence, there needs to be an equitable share with content and service editors.

Google IS Broadband

Overview:

Everything broadband was supposed to do in 1999 terms (per endless, mind-numbing trade show panel discussions) seems to be offered by Google today including a range of video products, an emerging cloud computing music service, free VoIP, mobility and location based services and a suite of collaboration platforms.

In this report, we explore the notion that Google is not just driving broadband but rather Google is Broadband. With a continual stream of innovation, acquisitions, and new applications, it is not a stretch to say that Google (and its competitors) is a big reason for the push for ever increasing bandwidth in both the fixed and mobile domain.

Google Inc.: Company Profile

This company profile offers a comprehensive analysis of the organization, its business segments, and competitors. It analyzes the business and marketing strategies adopted by the company, to gain a competitive edge in the industry. The profile also evaluates the strengths of the company and the opportunities present in the market.

This profile is of immense help to management consultants, analysts, market research organizations and corporate advisors.

The objective and scope of various sections of our company profile has been discussed below.


Company Summary
This section presents the key facts & figures, business description, products & services offered and corporate timeline of the company.

Company Analysis
It involves analysis of the company at three levels – segments, organizational structure and ownership composition. Both business and geographic segments are analyzed alongwith their recent financial performance. It further discusses the major subsidiaries of the company and the recent merger & acquisitions.

Business Developments
This section examines the significant developments that have taken place in the company. It is a form of news analysis where the most critical company news is discussed.

Discussion of Business Strategies
This section talks about the current and future strategies of the company. All business, marketing, financial and organizational strategies are discussed here.

SWOT
Our SWOT Analysis is a valuable step in assessing your company's strengths, weaknesses, opportunities, and threats. It offers powerful insight into the critical issues affecting a business.

Financial Performance
It discusses the most recent financials of the company and also compares the historical sales & income figures with the current and projected figures. The objective is to evaluate the financial health of the company. The analyst opinion and stock performance help us in evaluating the performance of the company from an investor’s viewpoint.

Competition Synopsis
This section compares the company with its peer group. The comparable analysis and stock movement are aimed at giving an overview of the competitive landscape in the industry and the company’s positioning in its peer group.

Marketing Industry




Table of Contents

1. Company Summary

1.1 Company At-a-Glance
1.2 Business Description
1.3 History
1.4 Products/Services

2. Company Analysis

2.1 Segment Analysis
2.1.1 By Business Segments
2.1.2 By Geographic Segments

2.2 Management and Operating Structure
2.2.1 Organizational Structure
2.2.2 Key Executives - Hierarchy Chart
2.2.3 Executive Bios

2.3 Ownership Composition
2.4 Subsidiaries
2.5 Mergers and Acquisitions

3. Business Developments – A Review

4. Discussion of Business Strategies

5. SWOT

5.1 Strengths
5.2 Weaknesses
5.3 Opportunities
5.4 Threats

6. Financial Performance

6.1 Financial Highlights
6.2 Sales Performance
6.3 Earnings Analysis
6.4 Ratio Comparison
6.5 Stock Analysis
6.6 Management Outlook
6.7 Analyst Opinion

7. Competition Synopsis

7.1 Competitive Landscape
7.2 Key Competitors
7.3 Competitors At-a-Glance
7.4 Sales & Earnings Comparison
7.5 Stock Performance Comparison
7.6 Market Capitalization

Tables/Charts

1. Company At-a-Glance
2. Ownership Composition
3. Organizational Structure
4. Key Executives – Hierarchy Chart
5. M&A Timeline
6. Major Subsidiaries
7. Key Financials
8. Revenue by Business Segments
9. Revenue by Geographic Segments
10. Sales & Earnings Growth
11. Key Ratios
12. Stock Performance Chart
13. Competitors At-a-Glance
14. Sales & Earnings Growth: Performance Comparison
15. Comparative Stock Performance
16. Market Capitalization
17. SWOT Chart

Google Inc. (GOOG) - Financial and Strategic SWOT Analysis Review

Google Inc. (GOOG) - Financial and Strategic SWOT Analysis Review

Summary

Google Inc. (Google) is one the largest web search and advertising services companies. It manages a huge index of website and related other online content. The company generates more than 95% of its total revenue from online advertising. The company's advertising business is broadly categorized into three groups, namely, AdWords, AdSense, and display advertising. Google's portfolio of products and services is classified into Google.com, Applications, Client, Google GEO-Maps, Earth and Local, Google Mobile and Android, and Google Checkout. The company operates business through a network of more than 137 subsidiaries in over 30 countries across the world. Google is headquartered in Mountain View, California, the US.

Google Inc. - Financial and Strategic Analysis Review

Google Inc. - Financial and Strategic Analysis Review

Summary

Google Inc. (Google) is a global technology provider for connecting people with information. It is engaged in web search and related advertising services. The company offers search technology which helps the people to find relevant information from its online index. The company maintains a catalog of websites and contents which provide freely available information to anyone with an Internet connection. The company’s key products and services include Google.com, Collaboration and Communities, Downloadable applications, Google GEO and Google Mobile.

Google Inc. - Strategy and SWOT Report

Datamonitors' Google Inc.’s SWOT, Strategy and Corporate Finance Report, is a source of comprehensive company data and information. The report covers the company’s structure, operation, SWOT analysis, product and service offerings, key financials and corporate actions, providing a 360? view of the company.

Scope:

- Provides detailed information on Google Inc. required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting Google Inc. in the form of a SWOT analysis

Google Inc. - Financial and Strategic Analysis Review

Google Inc. - Financial and Strategic Analysis Review

Summary

Google Inc. (Google) is a global technology provider for connecting people with information. It is engaged in web search and related advertising services. The company offers search technology which helps the people to find relevant information from its online index. The company maintains a catalog of websites and contents which provide freely available information to anyone with an Internet connection. The company’s key products and services include Google.com, Collaboration and Communities, Downloadable applications, Google GEO and Google Mobile.

Google Inc. - SWOT Analysis

Google Inc. - SWOT Analysis company profile is the essential source for top-level company data and information. Google Inc. - SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Google (or “the company”) is one of the leading internet technology and advertising companies in the world. The company specializes in internet search engines and related advertising services. It maintains a large index of websites and other online content, which are freely available through its search engine. Google generates revenue primarily by delivering online advertising. The company primarily operates in the US. It is headquartered in Mountain View, California and employs 24,400 people. The company recorded revenues of $29,321 million during the financial year ended December 2010 (FY2010), an increase of 24% over 2009. The operating profit of the company was $10,381 million in FY2010, an increase of 24.9% over 2009. Its net profit was $8,505 million in FY2010, an increase of 30.4% over 2009.

Scope of the Report

- Provides all the crucial information on Google Inc. required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting Google Inc. in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of Google Inc.
-Data is supplemented with details on Google Inc. history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from Google Inc.

Reasons to Purchase

- Support sales activities by understanding your customers’ businesses better
- Understand prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available


Online Advertising Industry in the United States

Global Digital Rights Management (DRM) Industry

This report analyzes the worldwide markets for Digital Rights Management (DRM) in US$ Millions by the following Segments: Media & Entertainment DRM, Enterprise DRM, and Software DRM. The report provides separate comprehensive analytics for North America, Europe, Asia-Pacific, and Rest of World. Annual estimates and forecasts are provided for the period 2009 through 2017. A six-year historic analysis is also provided for these markets. The report profiles 61 companies including many key and niche players such as Adobe Systems Incorporated, Apple Inc., CoreMedia AG, Digimarc Corporation, EMC Corporation, International Business Machines Corporation, IPR Systems Pty Ltd., Check Point Software Technologies Ltd., LockLizard Limited, Rovi Corporation, Microsoft Corporation, Oracle Corporation, RealNetworks, Inc., AuthenTec, Teletrax, VeriSign Inc., and YANGAROO Inc. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

Music Industry in Russian Federation