This report explores the technological and economic environment of the 3D Web, from the partial use of 3D to fully three-dimensional universes. It identifies the services that are key to enabling the migration to 3D: e-commerce, mapping, serious gaming… and offers a close-up look at virtual worlds, using original business models for buying virtual goods, and at augmented reality, the next central 3D application on mobile devices.Key questions• What are the current and future key 3D technologieson the Web?• What business models do virtual worlds employ?• What lessons can we take from 3D developments in otherindustries : gaming, CAD, etc.?• Which Web services are the most likely to migrate to 3D?• How are the Internet’s leading players positioning themselveswith respect to 3D?• Will the Web go fully 3D?
Internet Business Industry in the United States
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